Team Oriented – Dato’ Anthony Francis Fernandes

2.8       Team Oriented – Dato’ Anthony Francis Fernandes

Dato’ Anthony Francis Fernandes, better known as Tony Fernandes was born on 30 April 1964. He is a successful entrepreneur in Malaysia and also the founder of Tune Air Sdn Bhd. Tune Air Sdn Bhd is an airline that uses the lowest cost to the customer. Every layer of society, whether wealthy or simply being able to board a plane to go to the destination you want to go. He also uses the slogan "everyone can fly". Various packages have been introduced to attract customers to use the services of Tune Air Sdn Bhd. (usahawan, 2011)

The company was founded by DRB-Hicom. A Malaysian government conglomerate. Its debt burden is too high and only has two Boeing 737-300 planes used to fly only one destination carry 250,000 passengers a year and has only 250 employees. It was sold to Tune Air, chaired by Tan Sri Tony Fernandes  just RM 1 only. Reorganization of Air Asia with the image and takes the concept of low cost has to change in a big and impressive gain in a short time period. Air Asia managed to revolutionize the regional aviation industry and the company's first low-cost carrier in Asia. (Mohamad, 2013)

Tan Sri Tony Fernandes has characteristics of a successful entrepreneur-oriented team. He is very focused on its employees so he called Air Asia employees Allstars as the main factors that contributed to its success is the role played by its employees. Not with standing any aircraft or as sophisticated computing systems operations used by Air Asia will not mean anything without the employee's move. Air Asia is proud to state "Our people are our greatest asset. They make all the differences in the world. Our driving force has always been our people. From our humble beginning to the present family size of 8000 people, we stand united and share one common culture ". To create an effective working team, Air Asia is not only to provide suitable training to its employees even took the initiative to set up Air Asia Corporate Culture Unit, which is responsible for implementing the values ​​and practices of the company to all employees. (AB, 2015)

The success of Tan Sri Tony Fernandes is thanks to his efforts and willing to lease his house to buy the company and settle a debt of RM 40 billion. Events purchase after 11 September 2011 is a period of time a very severe effect on the airline industry so people say Tony Fernandes crazy and Air Asia will go bankrupt. But, enthusiasm and confidence imposed by him made him a successful entrepreneur because willing to take high risks. Now, after 9 years of this company has carried out and the resulted in Air Asia now has secured asset reaches RM 4 billion and posted a profit of RM 549 million. It is, because of his success run oriented team to further develop the Air Asia. (Mohamad, 2013)